In 2020, more companies than in the previous year added messaging channels to their customer service in an effort to maintain the communication channels open after the coronavirus global outbreak. During this time, social messaging channels became one of the favorite communication outlets for customers and companies alike. In 2020, 62 percent more companies compared to the previous year used WhatsApp for their customer service communication, while companies using Facebook Messenger increased by 51 percent.
Leading messaging channels used for customer service by companies worldwide in 2020, by year-over year usage growth
Characteristic
Year-over-year usage growth
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Zendesk. (March 4, 2021). Leading messaging channels used for customer service by companies worldwide in 2020, by year-over year usage growth [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1260555/top-messaging-channels-for-customer-service-by-yoy-growth/
Zendesk. "Leading messaging channels used for customer service by companies worldwide in 2020, by year-over year usage growth." Chart. March 4, 2021. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1260555/top-messaging-channels-for-customer-service-by-yoy-growth/
Zendesk. (2021). Leading messaging channels used for customer service by companies worldwide in 2020, by year-over year usage growth. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1260555/top-messaging-channels-for-customer-service-by-yoy-growth/
Zendesk. "Leading Messaging Channels Used for Customer Service by Companies Worldwide in 2020, by Year-over Year Usage Growth." Statista, Statista Inc., 4 Mar 2021, https://www.statista.com/statistics/1260555/top-messaging-channels-for-customer-service-by-yoy-growth/
Zendesk, Leading messaging channels used for customer service by companies worldwide in 2020, by year-over year usage growth Statista, https://www.statista.com/statistics/1260555/top-messaging-channels-for-customer-service-by-yoy-growth/ (last visited July 27, 2024)
Leading messaging channels used for customer service by companies worldwide in 2020, by year-over year usage growth [Graph], Zendesk, March 4, 2021. [Online]. Available: https://www.statista.com/statistics/1260555/top-messaging-channels-for-customer-service-by-yoy-growth/