Between January 2020 to May 2021, California-based company KiwiCo, Inc., which is the developer of the KiwiCo toy-based children's subscription box, invested 23.9 million U.S. dollars in advertising the box on digital channels in the United States. Lovevery, Inc. spent 11.2 million on digital advertising of its subscription box in the U.S. in the presented period. Revenue generated by subscription e-commerce in the U.S. was estimated at over 23 billion U.S. dollars in 2020.
Digital advertising spending of selected toy-based children's subscription boxes in the United States between January 2020 and May 2021
(in million U.S. dollars)
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Pathmatics. (July 8, 2021). Digital advertising spending of selected toy-based children's subscription boxes in the United States between January 2020 and May 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1260453/digital-ad-spend-toy-subscription-boxes/
Pathmatics. "Digital advertising spending of selected toy-based children's subscription boxes in the United States between January 2020 and May 2021 (in million U.S. dollars)." Chart. July 8, 2021. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1260453/digital-ad-spend-toy-subscription-boxes/
Pathmatics. (2021). Digital advertising spending of selected toy-based children's subscription boxes in the United States between January 2020 and May 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1260453/digital-ad-spend-toy-subscription-boxes/
Pathmatics. "Digital Advertising Spending of Selected Toy-based Children's Subscription Boxes in The United States between January 2020 and May 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 8 Jul 2021, https://www.statista.com/statistics/1260453/digital-ad-spend-toy-subscription-boxes/
Pathmatics, Digital advertising spending of selected toy-based children's subscription boxes in the United States between January 2020 and May 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1260453/digital-ad-spend-toy-subscription-boxes/ (last visited December 18, 2024)
Digital advertising spending of selected toy-based children's subscription boxes in the United States between January 2020 and May 2021 (in million U.S. dollars) [Graph], Pathmatics, July 8, 2021. [Online]. Available: https://www.statista.com/statistics/1260453/digital-ad-spend-toy-subscription-boxes/
