Between January and August 2021, language learning app Rosetta Stone invested 9.6 million U.S. dollars in digital advertising, while Duolingo's ad spending stood at under half a million in the same period. In April 2021, Duolingo was the most successful language learning app worldwide, with a revenue approximately three times higher than that of the runner-up Babbel.
Digital advertising spending of selected language learning apps in the United States between January and August 2021
(in million U.S. dollars)
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Pathmatics. (August 24, 2021). Digital advertising spending of selected language learning apps in the United States between January and August 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1260378/language-learning-apps-digital-ad-spend/
Pathmatics. "Digital advertising spending of selected language learning apps in the United States between January and August 2021 (in million U.S. dollars)." Chart. August 24, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1260378/language-learning-apps-digital-ad-spend/
Pathmatics. (2021). Digital advertising spending of selected language learning apps in the United States between January and August 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1260378/language-learning-apps-digital-ad-spend/
Pathmatics. "Digital Advertising Spending of Selected Language Learning Apps in The United States between January and August 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 24 Aug 2021, https://www.statista.com/statistics/1260378/language-learning-apps-digital-ad-spend/
Pathmatics, Digital advertising spending of selected language learning apps in the United States between January and August 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1260378/language-learning-apps-digital-ad-spend/ (last visited December 21, 2024)
Digital advertising spending of selected language learning apps in the United States between January and August 2021 (in million U.S. dollars) [Graph], Pathmatics, August 24, 2021. [Online]. Available: https://www.statista.com/statistics/1260378/language-learning-apps-digital-ad-spend/