The largest share of surveyed advertisers in Russia reported having spent between 10 million and 30 million Russian rubles on promotion in mobile games in 2020. The second most common expenditure was below two million Russian rubles per year, named by 15 percent of respondents.
Distribution of mobile game advertisers in Russia in 2020, by spending
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Advertising agencies represented 60 percent of total survey respondents; advertisers — 29 percent, and game developers and publishers — 11 percent.
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IAB Russia. (September 24, 2021). Distribution of mobile game advertisers in Russia in 2020, by spending [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1260313/mobile-game-advertising-spend-russia/
IAB Russia. "Distribution of mobile game advertisers in Russia in 2020, by spending ." Chart. September 24, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1260313/mobile-game-advertising-spend-russia/
IAB Russia. (2021). Distribution of mobile game advertisers in Russia in 2020, by spending . Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1260313/mobile-game-advertising-spend-russia/
IAB Russia. "Distribution of Mobile Game Advertisers in Russia in 2020, by Spending ." Statista, Statista Inc., 24 Sep 2021, https://www.statista.com/statistics/1260313/mobile-game-advertising-spend-russia/
IAB Russia, Distribution of mobile game advertisers in Russia in 2020, by spending Statista, https://www.statista.com/statistics/1260313/mobile-game-advertising-spend-russia/ (last visited August 25, 2024)
Distribution of mobile game advertisers in Russia in 2020, by spending [Graph], IAB Russia, September 24, 2021. [Online]. Available: https://www.statista.com/statistics/1260313/mobile-game-advertising-spend-russia/