According to a survey conducted by Rakuten Insight in May 2021 in the Philippines, 62 percent of respondents stated that they subscribed to multiple streaming service providers because the shows they were interested in were spread across various providers. Other main reasons for subscribing to more than one streaming service provider were due to interests in having more variety and choice of content, flexibility, and interests in watching original content provided by selected steaming providers.
Reasons for subscribing to more than one streaming service providers among users in the Philippines as of May 2021
Characteristic
Share of respondents
The shows I was interested in were spread across various providers
62%
I wanted to enjoy video content without advertisements
48%
I wanted the flexibility of being able to watch the content according to my schedule and not the broadcasting schedule
44%
I wanted to be able to watch video content on the go on my mobile devices
44%
I wanted to have more variety and choice of content than with just one provider
44%
It was still affordable
39%
I wanted to watch the original content by various service providers
38%
My friend/family member offered to share the accounts with me
32%
It is in trend to subscirbe to more than one streaming service providers
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (August 13, 2021). Reasons for subscribing to more than one streaming service providers among users in the Philippines as of May 2021 [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/1260191/philippines-reasons-for-subscribing-to-multiple-streaming-service-providers/
Rakuten Insight. "Reasons for subscribing to more than one streaming service providers among users in the Philippines as of May 2021." Chart. August 13, 2021. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/1260191/philippines-reasons-for-subscribing-to-multiple-streaming-service-providers/
Rakuten Insight. (2021). Reasons for subscribing to more than one streaming service providers among users in the Philippines as of May 2021. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/1260191/philippines-reasons-for-subscribing-to-multiple-streaming-service-providers/
Rakuten Insight. "Reasons for Subscribing to More than One Streaming Service Providers among Users in The Philippines as of May 2021." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/1260191/philippines-reasons-for-subscribing-to-multiple-streaming-service-providers/
Rakuten Insight, Reasons for subscribing to more than one streaming service providers among users in the Philippines as of May 2021 Statista, https://www.statista.com/statistics/1260191/philippines-reasons-for-subscribing-to-multiple-streaming-service-providers/ (last visited July 03, 2024)
Reasons for subscribing to more than one streaming service providers among users in the Philippines as of May 2021 [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/1260191/philippines-reasons-for-subscribing-to-multiple-streaming-service-providers/