According to a survey on subscription video-on-demand (SvoD) conducted by Rakuten Insight in June 2024, approximately 36 percent of Vietnamese respondents stated that they subscribed to one SvoD service but share the subscription with friends and family members. Meanwhile, the share of SvoD subscribers with more than one accounts and pay the full subscription for all of those accounts reached ten percent.
Number of subscription video on demand (SvoD) subscriptions per user in Vietnam as of June 2024
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Rakuten Insight. (September 4, 2024). Number of subscription video on demand (SvoD) subscriptions per user in Vietnam as of June 2024 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1260061/vietnam-number-of-svod-subscriptions-per-user/
Rakuten Insight. "Number of subscription video on demand (SvoD) subscriptions per user in Vietnam as of June 2024." Chart. September 4, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1260061/vietnam-number-of-svod-subscriptions-per-user/
Rakuten Insight. (2024). Number of subscription video on demand (SvoD) subscriptions per user in Vietnam as of June 2024. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1260061/vietnam-number-of-svod-subscriptions-per-user/
Rakuten Insight. "Number of Subscription Video on Demand (Svod) Subscriptions per User in Vietnam as of June 2024." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1260061/vietnam-number-of-svod-subscriptions-per-user/
Rakuten Insight, Number of subscription video on demand (SvoD) subscriptions per user in Vietnam as of June 2024 Statista, https://www.statista.com/statistics/1260061/vietnam-number-of-svod-subscriptions-per-user/ (last visited December 18, 2024)
Number of subscription video on demand (SvoD) subscriptions per user in Vietnam as of June 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1260061/vietnam-number-of-svod-subscriptions-per-user/
