As of January 2024, the most popular sources through which internet users in France discovered new brands and products were ads on search engines, word-of-mouth recommendations from friends and family and product samples. According to 16.2 percent of surveyed respondents TV ads aided them to find out about new brands, while 11.5 percent said the same about advertising on websites.
Share of internet users in France who discover new brands and products via select channels as of January 2024
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DataReportal. (February 21, 2024). Share of internet users in France who discover new brands and products via select channels as of January 2024 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
DataReportal. "Share of internet users in France who discover new brands and products via select channels as of January 2024." Chart. February 21, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
DataReportal. (2024). Share of internet users in France who discover new brands and products via select channels as of January 2024. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
DataReportal. "Share of Internet Users in France Who Discover New Brands and Products via Select Channels as of January 2024." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
DataReportal, Share of internet users in France who discover new brands and products via select channels as of January 2024 Statista, https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/ (last visited December 21, 2024)
Share of internet users in France who discover new brands and products via select channels as of January 2024 [Graph], DataReportal, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
