Based on monthly active users, eToro is the most popular eTrading app in the United Kingdom as of 2021. This was not always the case though - contract for difference (CFD) had the most active users up until June 2020, after which IG Trading was the most used app for a short period of time. As of July 2021, eToro had around 152,000 monthly active users - down from its peak of 356,000 monthly active users in April 2021.
Monthly number of active users selected leading apps that allow for online share trading in the United Kingdom from January 2017 to July 2021, by app
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Monthly number of active users selected leading apps that allow for online share trading in the United Kingdom from January 2017 to July 2021, by app
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* Values only include iOS. No values are provided after May 2020 as Ameritrade ceased services in the UK, however the company was acquired by Charles Scwab in 2019, represented by Schwab Mobile in this statistic.
The figures provided cover download figures for both Android as well iOS.
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Airnow. (August 26, 2021). Monthly number of active users selected leading apps that allow for online share trading in the United Kingdom from January 2017 to July 2021, by app [Graph]. In Statista. Retrieved April 26, 2025, from https://www.statista.com/statistics/1259954/etrading-app-monthly-active-users-uk/
Airnow. "Monthly number of active users selected leading apps that allow for online share trading in the United Kingdom from January 2017 to July 2021, by app." Chart. August 26, 2021. Statista. Accessed April 26, 2025. https://www.statista.com/statistics/1259954/etrading-app-monthly-active-users-uk/
Airnow. (2021). Monthly number of active users selected leading apps that allow for online share trading in the United Kingdom from January 2017 to July 2021, by app. Statista. Statista Inc.. Accessed: April 26, 2025. https://www.statista.com/statistics/1259954/etrading-app-monthly-active-users-uk/
Airnow. "Monthly Number of Active Users Selected Leading Apps That Allow for Online Share Trading in The United Kingdom from January 2017 to July 2021, by App." Statista, Statista Inc., 26 Aug 2021, https://www.statista.com/statistics/1259954/etrading-app-monthly-active-users-uk/
Airnow, Monthly number of active users selected leading apps that allow for online share trading in the United Kingdom from January 2017 to July 2021, by app Statista, https://www.statista.com/statistics/1259954/etrading-app-monthly-active-users-uk/ (last visited April 26, 2025)
Monthly number of active users selected leading apps that allow for online share trading in the United Kingdom from January 2017 to July 2021, by app [Graph], Airnow, August 26, 2021. [Online]. Available: https://www.statista.com/statistics/1259954/etrading-app-monthly-active-users-uk/
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