In 2022, the size of China’s functional foods market scaled at around 298.9 billion yuan, showing an increase from 270.8 billion yuan in the year prior. With an increasing disposable income and awareness of healthy lifestyle, the desire for a balanced and healthy diet expanded rapidly in recent years.
Healthy eating in China
The concept of healthy eating has been rooted in Chinese culture for a long time. Many Chinese people believe that food and medicine are isogenic, and that a proper diet could prevent or even cure disease. Chinese families commonly enjoy traditional foods like red dates, goji berries, and honey that are said to promote good health, yet western-influenced foods like cereal and milk powder are also gaining popularity.
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iiMedia Research. (April 28, 2023). Market size of health and functional food in China from 2013 to 2022 with estimates until 2027 (in billion yuan) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1259081/china-market-size-of-functional-foods/
iiMedia Research. "Market size of health and functional food in China from 2013 to 2022 with estimates until 2027 (in billion yuan)." Chart. April 28, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1259081/china-market-size-of-functional-foods/
iiMedia Research. (2023). Market size of health and functional food in China from 2013 to 2022 with estimates until 2027 (in billion yuan). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1259081/china-market-size-of-functional-foods/
iiMedia Research. "Market Size of Health and Functional Food in China from 2013 to 2022 with Estimates until 2027 (in Billion Yuan)." Statista, Statista Inc., 28 Apr 2023, https://www.statista.com/statistics/1259081/china-market-size-of-functional-foods/
iiMedia Research, Market size of health and functional food in China from 2013 to 2022 with estimates until 2027 (in billion yuan) Statista, https://www.statista.com/statistics/1259081/china-market-size-of-functional-foods/ (last visited October 31, 2024)
Market size of health and functional food in China from 2013 to 2022 with estimates until 2027 (in billion yuan) [Graph], iiMedia Research, April 28, 2023. [Online]. Available: https://www.statista.com/statistics/1259081/china-market-size-of-functional-foods/