Market concentration of maternity and infant products in China 2020-2021, by type

Published by
Xin Ou,
Feb 23, 2024
In the past 12 months before June 2021, the 10 market leaders accounted for nearly three-fourths of the total baby formula sales in China. In comparison, the baby shampoo market in China was more diverse and competitive, with the 10 leading companies only taking up 30 percent of the market share.

Market share of 10 leading mother and baby product companies in China in the past twelve months until June 2021, by product type

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Release date

August 2021

Region

China

Survey time period

July 2020 to June 2021

Supplementary notes

Maternity and infant products includes baby formula, baby food, diapers, milk bottles, pacifiers, breast pumps, baby wet wipes, baby shampoos/shower gel, baby skincare products.

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