Total global visitor traffic to Instagram.com 2024

Published by
Tiago Bianchi,
Nov 11, 2024

Instagram is a web traffic powerhouse: in March 2024 seven billion visits were measured to the online photo and video sharing platform, making it one of the most-visited websites online. Instagram is one of the most popular social networks worldwide.

Worldwide visits to Instagram.com from October 2023 to March 2024 (in billions)

CharacteristicNumber of visits in billions
2024-03 7
2024-02 6.6
2024-01 7
2023-12 6.9
2023-11 6.6
2023-10 6.7
Showing entries 1 to 6 (6 entries in total)
Created with Highcharts 7.2.2Number of visits in billions6.76.76.66.66.96.9776.66.6772023-102023-112023-122024-012024-022024-03
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Release date

April 2024

Region

Worldwide

Survey time period

October 2023 to March 2024

Special properties

combined desktop & mobile web; excluding apps

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Statistics on " Instagram advertising and marketing "

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Overview

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Metrics

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Successful brands

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Influencers

6

Audience

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