In 2020, the healthcare and pharmaceutical industry in the United States spent 8.34 billion U.S. dollars on digital business-to-business (B2B) advertising in the country. Market forecasts indicate that by 2023, pharma and healthcare digital B2B advertising will reach 1.35 billion dollars.
Business-to-business (B2B) healthcare and pharmaceutical industry digital advertising spending in the United States from 2018 to 2023
(in billion U.S. dollars)
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Spending in billion U.S. dollars
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includes advertising that appears on desktop and latop computers as well as mobile phones and tablets, and other internet-conncted devices on all formats mentioned; icludes ads suh as Facebook's News Feed Ads and Twitter's Promoted Tweets
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DeepIntent (@deepIntentInc). (August 5, 2021). Business-to-business (B2B) healthcare and pharmaceutical industry digital advertising spending in the United States from 2018 to 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved September 08, 2024, from https://www.statista.com/statistics/1258413/b2b-healthcare-pharmaceutical-digital-ad-spend-usa/
DeepIntent (@deepIntentInc). "Business-to-business (B2B) healthcare and pharmaceutical industry digital advertising spending in the United States from 2018 to 2023 (in billion U.S. dollars)." Chart. August 5, 2021. Statista. Accessed September 08, 2024. https://www.statista.com/statistics/1258413/b2b-healthcare-pharmaceutical-digital-ad-spend-usa/
DeepIntent (@deepIntentInc). (2021). Business-to-business (B2B) healthcare and pharmaceutical industry digital advertising spending in the United States from 2018 to 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: September 08, 2024. https://www.statista.com/statistics/1258413/b2b-healthcare-pharmaceutical-digital-ad-spend-usa/
DeepIntent (@deepIntentInc). "Business-to-business (B2b) Healthcare and Pharmaceutical Industry Digital Advertising Spending in The United States from 2018 to 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 5 Aug 2021, https://www.statista.com/statistics/1258413/b2b-healthcare-pharmaceutical-digital-ad-spend-usa/
DeepIntent (@deepIntentInc), Business-to-business (B2B) healthcare and pharmaceutical industry digital advertising spending in the United States from 2018 to 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1258413/b2b-healthcare-pharmaceutical-digital-ad-spend-usa/ (last visited September 08, 2024)
Business-to-business (B2B) healthcare and pharmaceutical industry digital advertising spending in the United States from 2018 to 2023 (in billion U.S. dollars) [Graph], DeepIntent (@deepIntentInc), August 5, 2021. [Online]. Available: https://www.statista.com/statistics/1258413/b2b-healthcare-pharmaceutical-digital-ad-spend-usa/