In a survey among over-the-top (OTT) media service viewers in the Philippines in 2020, around 59 percent of OTT media service viewers preferred ads about food. In comparison, 55 percent of respondents stated that they prefer ads about health and beauty products.
Advertising content preferred by over-the-top (OTT) media viewers in the Philippines as of September 2020
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Trade Desk. (January 25, 2021). Advertising content preferred by over-the-top (OTT) media viewers in the Philippines as of September 2020 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1257877/philippines-advertising-content-preferred-by-ott-media-viewers/
Trade Desk. "Advertising content preferred by over-the-top (OTT) media viewers in the Philippines as of September 2020." Chart. January 25, 2021. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1257877/philippines-advertising-content-preferred-by-ott-media-viewers/
Trade Desk. (2021). Advertising content preferred by over-the-top (OTT) media viewers in the Philippines as of September 2020. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1257877/philippines-advertising-content-preferred-by-ott-media-viewers/
Trade Desk. "Advertising Content Preferred by Over-the-top (Ott) Media Viewers in The Philippines as of September 2020." Statista, Statista Inc., 25 Jan 2021, https://www.statista.com/statistics/1257877/philippines-advertising-content-preferred-by-ott-media-viewers/
Trade Desk, Advertising content preferred by over-the-top (OTT) media viewers in the Philippines as of September 2020 Statista, https://www.statista.com/statistics/1257877/philippines-advertising-content-preferred-by-ott-media-viewers/ (last visited January 06, 2025)
Advertising content preferred by over-the-top (OTT) media viewers in the Philippines as of September 2020 [Graph], Trade Desk, January 25, 2021. [Online]. Available: https://www.statista.com/statistics/1257877/philippines-advertising-content-preferred-by-ott-media-viewers/
