In 2020, around 25 percent of the value of female make-up products came from e-commerce in urban areas of Vietnam, indicating an increase in e-commerce value share of almost 15 percent from 2018. Meanwhile, the e-commerce value share of make-up products was at 32.4 percent that year.
Value share of e-commerce of female skincare products among urban consumers in Vietnam in 2018 and 2020
Characteristic
Value share
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Kantar Worldpanel. (March 8, 2021). Value share of e-commerce of female skincare products among urban consumers in Vietnam in 2018 and 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1257810/vietnam-e-commerce-value-share-of-female-skincare-products-in-urban-areas/
Kantar Worldpanel. "Value share of e-commerce of female skincare products among urban consumers in Vietnam in 2018 and 2020." Chart. March 8, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1257810/vietnam-e-commerce-value-share-of-female-skincare-products-in-urban-areas/
Kantar Worldpanel. (2021). Value share of e-commerce of female skincare products among urban consumers in Vietnam in 2018 and 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1257810/vietnam-e-commerce-value-share-of-female-skincare-products-in-urban-areas/
Kantar Worldpanel. "Value Share of E-commerce of Female Skincare Products among Urban Consumers in Vietnam in 2018 and 2020." Statista, Statista Inc., 8 Mar 2021, https://www.statista.com/statistics/1257810/vietnam-e-commerce-value-share-of-female-skincare-products-in-urban-areas/
Kantar Worldpanel, Value share of e-commerce of female skincare products among urban consumers in Vietnam in 2018 and 2020 Statista, https://www.statista.com/statistics/1257810/vietnam-e-commerce-value-share-of-female-skincare-products-in-urban-areas/ (last visited August 24, 2024)
Value share of e-commerce of female skincare products among urban consumers in Vietnam in 2018 and 2020 [Graph], Kantar Worldpanel, March 8, 2021. [Online]. Available: https://www.statista.com/statistics/1257810/vietnam-e-commerce-value-share-of-female-skincare-products-in-urban-areas/