TikTok leading hashtags worldwide 2021, by unique users growth

Published by Laura Ceci, Dec 21, 2023
In August 2021, almost 2,700 thousand people used the hashtag #makeyourmove in one of their TikTok videos in the examined month. Usage of the hashtag #maxplumpjump also increased, with more than 2,500 people publishing video content on TikTok under this topic.

Most-used hashtags on TikTok worldwide in August 2021, by monthly unique users growth

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Release date

September 2021

Region

Worldwide

Survey time period

August 1 to 31, 2021

Special properties

total unique users that used the hashtag

Supplementary notes

According to the source,the data represent the number of total unique users that used this hashtag, not the number of posts containing the hashtags. This was done to avoid the hashtags being overused by only a few accounts.

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Overview

4

User engagement

8

Video streaming on-demand

7

Social video & UGC

8

Other video formats: live and mobile

5

Online video advertising

5

Spotlight: Children and video

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Topics

TikTok marketingDigital advertising in the U.S.Social media advertising and marketing worldwideBrands on social mediaVideo advertising and marketing worldwide
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