In 2021, about two-thirds of surveyed consumers in Germany stated that they have a "high" interest in shopping, making them the leading shopping enthusiasts among the countries analyzed. In Nordic countries, such as Sweden and Norway, less than half of consumers shared this passion. On the other side of the North Atlantic Ocean, about six in ten people in the United States said they have a high interest in shopping.
Percentage of consumers that have a high interest in shopping in selected countries in Europe in 2021
Characteristic
Share of respondents
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Austria, Finland, Germany, Netherlands, Norway, Sweden
Survey time period
May 2021
Number of respondents
10,000*
Supplementary notes
* The sample size includes a minimum of 1,000 respondents in each of the nine markets (the US, UK, Australia, Germany, Austria, the Netherlands, Sweden, Norway and Finland).
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Klarna. (June 30, 2021). Percentage of consumers that have a high interest in shopping in selected countries in Europe in 2021 [Graph]. In Statista. Retrieved July 05, 2024, from https://www.statista.com/statistics/1257210/consumers-with-a-high-interest-in-shopping-europe/
Klarna. "Percentage of consumers that have a high interest in shopping in selected countries in Europe in 2021." Chart. June 30, 2021. Statista. Accessed July 05, 2024. https://www.statista.com/statistics/1257210/consumers-with-a-high-interest-in-shopping-europe/
Klarna. (2021). Percentage of consumers that have a high interest in shopping in selected countries in Europe in 2021. Statista. Statista Inc.. Accessed: July 05, 2024. https://www.statista.com/statistics/1257210/consumers-with-a-high-interest-in-shopping-europe/
Klarna. "Percentage of Consumers That Have a High Interest in Shopping in Selected Countries in Europe in 2021." Statista, Statista Inc., 30 Jun 2021, https://www.statista.com/statistics/1257210/consumers-with-a-high-interest-in-shopping-europe/
Klarna, Percentage of consumers that have a high interest in shopping in selected countries in Europe in 2021 Statista, https://www.statista.com/statistics/1257210/consumers-with-a-high-interest-in-shopping-europe/ (last visited July 05, 2024)
Percentage of consumers that have a high interest in shopping in selected countries in Europe in 2021 [Graph], Klarna, June 30, 2021. [Online]. Available: https://www.statista.com/statistics/1257210/consumers-with-a-high-interest-in-shopping-europe/