Instagram leading hashtags worldwide 2021, by unique user growth

Published by
Stacy Jo Dixon,
Jun 26, 2023
In August 2021, almost 30.5 thousand people used the hashtag #august in one of their Instagram posts during the examined month. Usage of the hashtag #backtoschool also increased, with close to 23 thousand people publishing content under this topic.

Most-used hashtags on Instagram worldwide in August 2021, by monthly user growth

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Release date

September 2021

Region

Worldwide

Survey time period

August 1 to 31, 2021

Special properties

total unique user that used the hashtag

Supplementary notes

According to the source,the data represent the number of total unique users that used this hashtag, not the number of posts containing the hashtags. This was done to avoid the hashtags being overused by only a few accounts.

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