Intention to use live commerce in the future Asia 2021, by city

Published by Statista Research Department, Sep 11, 2024
Based on a survey from January 2021, 30 percent of the respondents in Bangkok were willing to use live commerce. In comparison, 15 percent of the respondents in Bangkok were not willing to use live commerce at all in the future. Live commerce is a shopping service brought by a live stream on the internet.

Intention to use live commerce in the future in Asia in 2021, by city

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Release date

March 2021

Region

Asia, APAC

Survey time period

December 25, 2020 to January 12, 2021

Number of respondents

3,200 respondents

Age group

10 to 49 years

Special properties

who shopped online within the las year

Method of interview

Online panel

Supplementary notes

Original question: "Would you like to shop in live commerce if you have the opportunity?"

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Overview

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Usage

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Consumer behavior

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