According to a survey conducted from April to September 2020 in Thailand, 46 percent of the Thai respondents stated that they would spend more on home entertainment which included subscriptions for home movies, anime, and gaming in the next three years. Meanwhile, 17 percent stated that they expected to spend less on such services.
Spending pattern forecast of Thai consumers on home entertainment in Thailand from 2021 to 2023
the survey was conducted in Bangkok and Chaing Mai province
Supplementary notes
The original survey question: Thai Consumers’ Expected Changes in Spending Pattern in the Next Three Years (Services).
The survey was conducted among Thai consumers with a monthly household income of 30,000 Thai baht or above. Such respondents were internet and mobile phone users, and have travelled abroad at least once in the past year.
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HKTDC. (March 1, 2021). Spending pattern forecast of Thai consumers on home entertainment in Thailand from 2021 to 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1256723/thailand-spending-intention-forecast-on-home-entertainment/
HKTDC. "Spending pattern forecast of Thai consumers on home entertainment in Thailand from 2021 to 2023." Chart. March 1, 2021. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1256723/thailand-spending-intention-forecast-on-home-entertainment/
HKTDC. (2021). Spending pattern forecast of Thai consumers on home entertainment in Thailand from 2021 to 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1256723/thailand-spending-intention-forecast-on-home-entertainment/
HKTDC. "Spending Pattern Forecast of Thai Consumers on Home Entertainment in Thailand from 2021 to 2023." Statista, Statista Inc., 1 Mar 2021, https://www.statista.com/statistics/1256723/thailand-spending-intention-forecast-on-home-entertainment/
HKTDC, Spending pattern forecast of Thai consumers on home entertainment in Thailand from 2021 to 2023 Statista, https://www.statista.com/statistics/1256723/thailand-spending-intention-forecast-on-home-entertainment/ (last visited November 22, 2024)
Spending pattern forecast of Thai consumers on home entertainment in Thailand from 2021 to 2023 [Graph], HKTDC, March 1, 2021. [Online]. Available: https://www.statista.com/statistics/1256723/thailand-spending-intention-forecast-on-home-entertainment/