In April 2021, worldwide visits to YouTube.com amounted to roughly four billion. Between January 2017 and April 2021, visitor traffic to YouTube.com has increased by more than 250 percent. In 2020, visits to the platform's website experienced an upward trend between the months of April and June.
Worldwide visits to YouTube.com from January 2017 to April 2021
(in billions)
Characteristic
Number of visits in billions
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According to the source:"We pulled 15,000 keywords from our Google Keywords Database, which triggered a Featured Video result on the SERP. We took a look at YouTube’s top 10 search results for each of these keywords to check how different video features affect their positions in YouTube search. Based on this data, we gathered a wide range of metrics to assess which of them affect videos’ performance. [...] We used median values instead of average values to compare metrics for different positions since they are more resistant to outliers."
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Semrush. (August 2, 2021). Worldwide visits to YouTube.com from January 2017 to April 2021 (in billions) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1256702/youtubecom-monthly-visits/
Semrush. "Worldwide visits to YouTube.com from January 2017 to April 2021 (in billions)." Chart. August 2, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1256702/youtubecom-monthly-visits/
Semrush. (2021). Worldwide visits to YouTube.com from January 2017 to April 2021 (in billions). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1256702/youtubecom-monthly-visits/
Semrush. "Worldwide Visits to Youtube.Com from January 2017 to April 2021 (in Billions)." Statista, Statista Inc., 2 Aug 2021, https://www.statista.com/statistics/1256702/youtubecom-monthly-visits/
Semrush, Worldwide visits to YouTube.com from January 2017 to April 2021 (in billions) Statista, https://www.statista.com/statistics/1256702/youtubecom-monthly-visits/ (last visited July 22, 2024)
Worldwide visits to YouTube.com from January 2017 to April 2021 (in billions) [Graph], Semrush, August 2, 2021. [Online]. Available: https://www.statista.com/statistics/1256702/youtubecom-monthly-visits/