As of March 2021, the keyword with the highest number of results on YouTube.com was "s" with 25 billion search results, probably after the popularity of Norwegian singer Astrid S. The generic keyword "video" led to 25 billion results on the web version of the platform, followed by the keyword "s," after the popular YouTube page "The S."
Leading YouTube organic keywords as of March 2021, by number of results
(in millions)
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Leading YouTube organic keywords as of March 2021, by number of results
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According to the source:"We pulled 15,000 keywords from our Google Keywords Database, which triggered a Featured Video result on the SERP. We took a look at YouTube’s top 10 search results for each of these keywords to check how different video features affect their positions in YouTube search. Based on this data, we gathered a wide range of metrics to assess which of them affect videos’ performance. [...] We used median values instead of average values to compare metrics for different positions since they are more resistant to outliers."
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Semrush. (August 2, 2021). Leading YouTube organic keywords as of March 2021, by number of results (in millions) [Graph]. In Statista. Retrieved April 27, 2025, from https://www.statista.com/statistics/1256687/top-youtubecom-organic-keywords-by-number-of-results/
Semrush. "Leading YouTube organic keywords as of March 2021, by number of results (in millions)." Chart. August 2, 2021. Statista. Accessed April 27, 2025. https://www.statista.com/statistics/1256687/top-youtubecom-organic-keywords-by-number-of-results/
Semrush. (2021). Leading YouTube organic keywords as of March 2021, by number of results (in millions). Statista. Statista Inc.. Accessed: April 27, 2025. https://www.statista.com/statistics/1256687/top-youtubecom-organic-keywords-by-number-of-results/
Semrush. "Leading Youtube Organic Keywords as of March 2021, by Number of Results (in Millions)." Statista, Statista Inc., 2 Aug 2021, https://www.statista.com/statistics/1256687/top-youtubecom-organic-keywords-by-number-of-results/
Semrush, Leading YouTube organic keywords as of March 2021, by number of results (in millions) Statista, https://www.statista.com/statistics/1256687/top-youtubecom-organic-keywords-by-number-of-results/ (last visited April 27, 2025)
Leading YouTube organic keywords as of March 2021, by number of results (in millions) [Graph], Semrush, August 2, 2021. [Online]. Available: https://www.statista.com/statistics/1256687/top-youtubecom-organic-keywords-by-number-of-results/
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