Between January 2020 and March 2021, "how to download youtube videos" was the leading question keyword in the examined period, despite passing from 135 thousand searches in January 2020 to 18 thousand in March 2021. User interest for YouTube TV also appeared to decrease, with monthly search volumes passing from 110 thousand at the beginning of 2020 to roughly 18 thousand in March 2021.
Average monthly searches of leading "how-to" keywords on YouTube worldwide between January 2020 and March 2021
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Average monthly searches of leading "how-to" keywords on YouTube worldwide between January 2020 and March 2021
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Google keywords that triggered YouTube.com videos on search results
Supplementary notes
According to the source:"We analyzed 1,165 keywords that start with “how-to.” We chose “how-to” queries because they usually represent the educational intent and those videos people mostly find from searches. So our assumption was that search optimization should be more important for them than for other keywords."
Always according to the source: "We took a look at YouTube’s top 10 search results for each of these keywords to check how different video features affect their positions in YouTube search. Based on this data, we gathered a wide range of metrics to assess which of them affect videos’ performance. [...] We used median values instead of average values to compare metrics for different positions since they are more resistant to outliers."
Statista has been my savior on several occasions.
The site is easy to maneuver and the data is in a format that can
go right into a report or presentation.
Learn more about how Statista can support your business.
Semrush. (August 2, 2021). Average monthly searches of leading "how-to" keywords on YouTube worldwide between January 2020 and March 2021 [Graph]. In Statista. Retrieved April 11, 2025, from https://www.statista.com/statistics/1256381/monthly-searches-top-youtubecom-howto-keywords/
Semrush. "Average monthly searches of leading "how-to" keywords on YouTube worldwide between January 2020 and March 2021." Chart. August 2, 2021. Statista. Accessed April 11, 2025. https://www.statista.com/statistics/1256381/monthly-searches-top-youtubecom-howto-keywords/
Semrush. (2021). Average monthly searches of leading "how-to" keywords on YouTube worldwide between January 2020 and March 2021. Statista. Statista Inc.. Accessed: April 11, 2025. https://www.statista.com/statistics/1256381/monthly-searches-top-youtubecom-howto-keywords/
Semrush. "Average Monthly Searches of Leading "How-to" Keywords on Youtube Worldwide between January 2020 and March 2021." Statista, Statista Inc., 2 Aug 2021, https://www.statista.com/statistics/1256381/monthly-searches-top-youtubecom-howto-keywords/
Semrush, Average monthly searches of leading "how-to" keywords on YouTube worldwide between January 2020 and March 2021 Statista, https://www.statista.com/statistics/1256381/monthly-searches-top-youtubecom-howto-keywords/ (last visited April 11, 2025)
Average monthly searches of leading "how-to" keywords on YouTube worldwide between January 2020 and March 2021 [Graph], Semrush, August 2, 2021. [Online]. Available: https://www.statista.com/statistics/1256381/monthly-searches-top-youtubecom-howto-keywords/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.