Many of the respondents surveyed, 74 percent to be exact, primarily use augmented reality (AR) at home for communication purposes, especially over social media platforms as of 2021. Another 55 percent tend to use AR at home for gaming in that same year.
Leading uses of augmented reality (AR) at home worldwide 2021
Communication (n=7,458), M&E (n= 5,253), Gaming (n=5,508), Shopping (n=4,139)
Special properties
respondents aged 13-50
Method of interview
Online survey
Supplementary notes
The questions for this statistic were phrased by the source as follows: "Where do you typically use AR? Please rank the locations from where you use AR the most to the least." & "How often do you use AR for any of the following reasons?"
The source adds the following information: "Since the survey was conducted during the COVID-19 pandemic, primary usage of AR in consumers’ homes may be higher than normal."
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Snap Inc., & Deloitte Digital. (June 7, 2021). Leading uses of augmented reality (AR) at home worldwide 2021 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1255428/augmented-reality-use-at-home-worldwide/
Snap Inc., und Deloitte Digital. "Leading uses of augmented reality (AR) at home worldwide 2021." Chart. June 7, 2021. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1255428/augmented-reality-use-at-home-worldwide/
Snap Inc., Deloitte Digital. (2021). Leading uses of augmented reality (AR) at home worldwide 2021. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1255428/augmented-reality-use-at-home-worldwide/
Snap Inc., and Deloitte Digital. "Leading Uses of Augmented Reality (Ar) at Home Worldwide 2021." Statista, Statista Inc., 7 Jun 2021, https://www.statista.com/statistics/1255428/augmented-reality-use-at-home-worldwide/
Snap Inc. & Deloitte Digital, Leading uses of augmented reality (AR) at home worldwide 2021 Statista, https://www.statista.com/statistics/1255428/augmented-reality-use-at-home-worldwide/ (last visited November 18, 2024)
Leading uses of augmented reality (AR) at home worldwide 2021 [Graph], Snap Inc., & Deloitte Digital, June 7, 2021. [Online]. Available: https://www.statista.com/statistics/1255428/augmented-reality-use-at-home-worldwide/
