According to a survey released in 2021, of participating social media users who said they discovered a product through this channel, more than half (55 percent) stated making an online purchase as a result. While 11 percent said they did so immediately after their discovery on social media, 44 percent reported doing so later on.
Share of social media users in the United States who made a purchase after discovering a product in this channel as of February 2021
The sources does not specify the date or type of survey, nor does it provide the number of respondents. The date of survey given is the one of release. The number of respondents is also not mentioned.
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Net Solutions. (February 23, 2021). Share of social media users in the United States who made a purchase after discovering a product in this channel as of February 2021 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1255327/united-states-social-media-discovery-driving-purchases/?fbclid=IwAR3kBtVlKnJ5-IftybjntcgY_k-8pmikRl8k_4gACz0Rty85qaDZ6TpXfWg
Net Solutions. "Share of social media users in the United States who made a purchase after discovering a product in this channel as of February 2021." Chart. February 23, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1255327/united-states-social-media-discovery-driving-purchases/?fbclid=IwAR3kBtVlKnJ5-IftybjntcgY_k-8pmikRl8k_4gACz0Rty85qaDZ6TpXfWg
Net Solutions. (2021). Share of social media users in the United States who made a purchase after discovering a product in this channel as of February 2021. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1255327/united-states-social-media-discovery-driving-purchases/?fbclid=IwAR3kBtVlKnJ5-IftybjntcgY_k-8pmikRl8k_4gACz0Rty85qaDZ6TpXfWg
Net Solutions. "Share of Social Media Users in The United States Who Made a Purchase after Discovering a Product in This Channel as of February 2021." Statista, Statista Inc., 23 Feb 2021, https://www.statista.com/statistics/1255327/united-states-social-media-discovery-driving-purchases/?fbclid=IwAR3kBtVlKnJ5-IftybjntcgY_k-8pmikRl8k_4gACz0Rty85qaDZ6TpXfWg
Net Solutions, Share of social media users in the United States who made a purchase after discovering a product in this channel as of February 2021 Statista, https://www.statista.com/statistics/1255327/united-states-social-media-discovery-driving-purchases/?fbclid=IwAR3kBtVlKnJ5-IftybjntcgY_k-8pmikRl8k_4gACz0Rty85qaDZ6TpXfWg (last visited November 21, 2024)
Share of social media users in the United States who made a purchase after discovering a product in this channel as of February 2021 [Graph], Net Solutions, February 23, 2021. [Online]. Available: https://www.statista.com/statistics/1255327/united-states-social-media-discovery-driving-purchases/?fbclid=IwAR3kBtVlKnJ5-IftybjntcgY_k-8pmikRl8k_4gACz0Rty85qaDZ6TpXfWg
