When shopping for goods online, it is common for consumers to pull out of a transaction, leaving the order incomplete: In the second quarter of 2024, approximately 77 percent of orders on mobile devices in the UK were not completed. During that same three-month period, nearly seven in ten carts created were left abandoned on computers as well.
Percentage of baskets created that did not result in a completed order in the United Kingdom (UK) in 2nd quarter 2024, by device
The data is based on 29 billion visits from 1 billion shoppers to 2,276 digital commerce sites in 61 countries. The date of release is the date of access.
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Salesforce Research. (September 17, 2024). Percentage of baskets created that did not result in a completed order in the United Kingdom (UK) in 2nd quarter 2024, by device [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1254962/cart-abandonment-rate-in-the-uk/
Salesforce Research. "Percentage of baskets created that did not result in a completed order in the United Kingdom (UK) in 2nd quarter 2024, by device." Chart. September 17, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1254962/cart-abandonment-rate-in-the-uk/
Salesforce Research. (2024). Percentage of baskets created that did not result in a completed order in the United Kingdom (UK) in 2nd quarter 2024, by device. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1254962/cart-abandonment-rate-in-the-uk/
Salesforce Research. "Percentage of Baskets Created That Did Not Result in a Completed Order in The United Kingdom (Uk) in 2nd Quarter 2024, by Device." Statista, Statista Inc., 17 Sep 2024, https://www.statista.com/statistics/1254962/cart-abandonment-rate-in-the-uk/
Salesforce Research, Percentage of baskets created that did not result in a completed order in the United Kingdom (UK) in 2nd quarter 2024, by device Statista, https://www.statista.com/statistics/1254962/cart-abandonment-rate-in-the-uk/ (last visited October 31, 2024)
Percentage of baskets created that did not result in a completed order in the United Kingdom (UK) in 2nd quarter 2024, by device [Graph], Salesforce Research, September 17, 2024. [Online]. Available: https://www.statista.com/statistics/1254962/cart-abandonment-rate-in-the-uk/
