Mobile image recognition tool usage reach worldwide Q3 2023, by region

Published by
Tiago Bianchi,
Jan 13, 2025

Mobile image recognition tools enable devices' camera systems to recognize specific images. These tools are extensively used in many programs and applications, including translation apps and image content search. As of the third quarter of 2023, Mexico recorded the highest reach of mobile image recognition tools, with close to 48 percent of its internet population reporting using such tools. Brazil followed in second place, with 47.6 percent of internet users reporting using image recognition tools on mobile on a monthly basis.

Share of internet users worldwide who use image recognition tools on mobile as of 3rd quarter 2023, by region

CharacteristicShare of respondents
Mexico 47.7%
Brazil 47.6%
Colombia 47.4%
Chile 46.6%
Indonesia 41.3%
Argentina 41%
Portugal 33.9%
India 33.6%
Philippines 32.3%
Taiwan 31.7%
Thailand 31.5%
Vietnam 30.2%
Malaysia 30%
Showing entries 1 to 13 (54 entries in total)
Created with Highcharts 7.2.2Share of respondents47.7%47.7%47.6%47.6%47.4%47.4%46.6%46.6%41.3%41.3%41%41%33.9%33.9%33.6%33.6%32.3%32.3%31.7%31.7%31.5%31.5%30.2%30.2%30%30%29.8%29.8%29.6%29.6%28.9%28.9%28.4%28.4%28.1%28.1%27.8%27.8%27.3%27.3%27.2%27.2%26.8%26.8%26.7%26.7%26.5%26.5%23.8%23.8%23%23%22.4%22.4%22.4%22.4%22.3%22.3%21.9%21.9%21.4%21.4%20.7%20.7%20.2%20.2%19.7%19.7%19.6%19.6%19.4%19.4%18.9%18.9%18.6%18.6%18.4%18.4%17.8%17.8%17.6%17.6%17.3%17.3%15.6%15.6%15.1%15.1%15.1%15.1%12.9%12.9%12.8%12.8%12.8%12.8%12.8%12.8%12.6%12.6%11.5%11.5%11%11%10.9%10.9%10.6%10.6%MexicoBrazilColombiaChileIndonesiaArgentinaPortugalIndiaPhilippinesTaiwanThailandVietnamMalaysiaSouth AfricaU.A.E.IsraelGreeceEgyptItalySaudi ArabiaTurkeyWorldwideRomaniaSpainHungaryUnited StatesBulgariaChinaHong KongCzechiaGhanaKenyaIrelandCanadaPolandSouth KoreaSwedenSingaporeAustraliaCroatiaNew ZealandUnited KingdomDenmarkMoroccoNorwayGermanyAustriaNetherlandsSwitzerlandRussiaJapanBelgiumFranceNigeria
0%2.5%5%7.5%10%12.5%15%17.5%20%22.5%25%27.5%30%32.5%35%37.5%40%42.5%45%47.5%50%52.5%

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Release date

January 2024

Region

Worldwide

Survey time period

Q3 2023

Age group

16-64 years

Special properties

among internet users; on a monthly basis

Method of interview

Online survey

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