India: use of short-video mobile apps alternative after TikTok's ban 2020

Mobile short video apps and features that the Indian urban population is more likely to use as of August 2021

CharacteristicShare of respondents
Instagram Reels 62%
Cheez 59%
Roposo 54%
moJ 47%
Gana hotshot 44%
Josh 42%
Taka tak 42%
Mitron 40%
Chingari 36%
Created with Highcharts 7.2.2Share of respondents62%62%59%59%54%54%47%47%44%44%42%42%42%42%40%40%36%36%Instagram ReelsCheezRoposomoJGana hotshotJoshTaka takMitronChingari
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%
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Source

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Release date

August 2020

Region

India

Survey time period

August 4 to 6, 2020

Number of respondents

1,001 respondents

Special properties

data for the urban population

Supplementary notes

Original question:"Which of the following are you most likely to use when it comes to trying and use the following apps?"

According to the source: "Includes respondents who tried the app and [those who are] most likely to use future numbers.

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