How high is the brand awareness of Lovevery in the United States? When it comes to toys and baby online shop users, brand awareness of Lovevery is at 39 percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Lovevery in the United States? In total, 10 percent of U.S. toys and baby online shop users say they like Lovevery. However, in actuality, among the 39 percent of U.S. respondents who know Lovevery, 26 percent of people like the brand.
What is the usage share of Lovevery in the United States? All in all, 8 percent of toys and baby online shop users in the United States use Lovevery. That means, of the 39 percent who know the brand, 21 percent use them.
How loyal are the customers of Lovevery? Around 7 percent of toys and baby online shop users in the United States say they are likely to use Lovevery again. Set in relation to the 8 percent usage share of the brand, this means that 88 percent of their customers show loyalty to the brand.
What's the buzz around Lovevery in the United States? In September 2023, about 9 percent of U.S. toys and baby online shop users had heard about Lovevery in the media, on social media, or in advertising over the past three months. Of the 39 percent who know the brand, that's 23 percent, meaning at the time of the survey there's little buzz around Lovevery in the United States.
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Lovevery brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the United States in 2023
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During the survey, the questions were phrased as follows:
Brand Awareness: Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left.
Brand popularity: When it comes to toys & baby online shops, which of the following brands do you like?
Brand usage: When it comes to toys & baby online shops, which of the following brands have you used in the past 12 months?
Brand loyalty: When it comes to toys & baby online shops, which of the following brands are you likely to use again in the future?
Brand buzz: Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising.
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Statista. (September 12, 2023). Lovevery brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the United States in 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/forecasts/1252023/lovevery-toys-and-baby-online-shops-brand-profile-in-the-united-states
Statista. "Lovevery brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the United States in 2023." Chart. September 12, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/forecasts/1252023/lovevery-toys-and-baby-online-shops-brand-profile-in-the-united-states
Statista. (2023). Lovevery brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the United States in 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/forecasts/1252023/lovevery-toys-and-baby-online-shops-brand-profile-in-the-united-states
Statista. "Lovevery Brand Awareness, Usage, Popularity, Loyalty, and Buzz among Toys and Baby Online Shop Users in The United States in 2023." Statista, Statista Inc., 12 Sep 2023, https://www.statista.com/forecasts/1252023/lovevery-toys-and-baby-online-shops-brand-profile-in-the-united-states
Statista, Lovevery brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the United States in 2023 Statista, https://www.statista.com/forecasts/1252023/lovevery-toys-and-baby-online-shops-brand-profile-in-the-united-states (last visited August 25, 2024)
Lovevery brand awareness, usage, popularity, loyalty, and buzz among toys and baby online shop users in the United States in 2023 [Graph], Statista, September 12, 2023. [Online]. Available: https://www.statista.com/forecasts/1252023/lovevery-toys-and-baby-online-shops-brand-profile-in-the-united-states