The digital sentiment index for the digital content segment in Thailand stood at 52.2 index points in the third quarter of 2023. This was forecast to reach 50.9 in the fourth quarter of 2023, which would indicate a slight decrease in confidence among business owners in digital content products and services.
Digital sentiment index for digital content segment in Thailand from the 2nd quarter to the 3rd quarter of 2023 with a forecast for 4th quarter of 2023
a sentiment index is used to indicate how positive or negative people are towards the markets or the economy at the time. In this case, a digital sentiment index is to indicate how optimistic people are about the digital markets i.e. digital services, software, telecommunication, hardware and smart devices, and the digital content
Supplementary notes
Sentiment index = 50 means that the digital sentiment of the operators remains unchanged from the previous quarter.
Sentiment index > 50 means that the digital sentiment of the operators increases from the previous quarter.
Sentiment index < 50 means that the digital sentiment of the operators decreases from the previous quarter.
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Ministry of Digital Economy and Society (Thailand). (November 23, 2023). Digital sentiment index for digital content segment in Thailand from the 2nd quarter to the 3rd quarter of 2023 with a forecast for 4th quarter of 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1250775/thailand-digital-sentiment-index-for-digital-content/
Ministry of Digital Economy and Society (Thailand). "Digital sentiment index for digital content segment in Thailand from the 2nd quarter to the 3rd quarter of 2023 with a forecast for 4th quarter of 2023." Chart. November 23, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1250775/thailand-digital-sentiment-index-for-digital-content/
Ministry of Digital Economy and Society (Thailand). (2023). Digital sentiment index for digital content segment in Thailand from the 2nd quarter to the 3rd quarter of 2023 with a forecast for 4th quarter of 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1250775/thailand-digital-sentiment-index-for-digital-content/
Ministry of Digital Economy and Society (Thailand). "Digital Sentiment Index for Digital Content Segment in Thailand from The 2nd Quarter to The 3rd Quarter of 2023 with a Forecast for 4th Quarter of 2023." Statista, Statista Inc., 23 Nov 2023, https://www.statista.com/statistics/1250775/thailand-digital-sentiment-index-for-digital-content/
Ministry of Digital Economy and Society (Thailand), Digital sentiment index for digital content segment in Thailand from the 2nd quarter to the 3rd quarter of 2023 with a forecast for 4th quarter of 2023 Statista, https://www.statista.com/statistics/1250775/thailand-digital-sentiment-index-for-digital-content/ (last visited November 21, 2024)
Digital sentiment index for digital content segment in Thailand from the 2nd quarter to the 3rd quarter of 2023 with a forecast for 4th quarter of 2023 [Graph], Ministry of Digital Economy and Society (Thailand), November 23, 2023. [Online]. Available: https://www.statista.com/statistics/1250775/thailand-digital-sentiment-index-for-digital-content/