During a survey of marketers carried out worldwide in September 2021, it was found that the net share of marketers planning to increase their video advertising budgets in 2020 stood at 76 percent. Second fastest-growing type of ad content would be branded content produced or published by influencers, with a net 71 percent of marketers increasing their budget on this medium.
Net share of marketers planning to increase their advertising budget on selected advertising formats worldwide in 2022
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WARC. (September 15, 2021). Net share of marketers planning to increase their advertising budget on selected advertising formats worldwide in 2022 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1250549/change-ad-budget-medium/
WARC. "Net share of marketers planning to increase their advertising budget on selected advertising formats worldwide in 2022." Chart. September 15, 2021. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1250549/change-ad-budget-medium/
WARC. (2021). Net share of marketers planning to increase their advertising budget on selected advertising formats worldwide in 2022. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1250549/change-ad-budget-medium/
WARC. "Net Share of Marketers Planning to Increase Their Advertising Budget on Selected Advertising Formats Worldwide in 2022." Statista, Statista Inc., 15 Sep 2021, https://www.statista.com/statistics/1250549/change-ad-budget-medium/
WARC, Net share of marketers planning to increase their advertising budget on selected advertising formats worldwide in 2022 Statista, https://www.statista.com/statistics/1250549/change-ad-budget-medium/ (last visited December 23, 2024)
Net share of marketers planning to increase their advertising budget on selected advertising formats worldwide in 2022 [Graph], WARC, September 15, 2021. [Online]. Available: https://www.statista.com/statistics/1250549/change-ad-budget-medium/
