In 2020, TV was the medium that received the highest share of alcohol advertising spending, with 49.2 percent of the total invested in 12 markets that account for 73 percent of total global advertising spending. Digital ranked second, with over 24 percent.
Distribution of alcohol advertising spending worldwide in 2020, by medium
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MarketingCharts. (June 15, 2021). Distribution of alcohol advertising spending worldwide in 2020, by medium [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1248394/alcohol-ad-spend-worldwide-medium/
MarketingCharts. "Distribution of alcohol advertising spending worldwide in 2020, by medium ." Chart. June 15, 2021. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1248394/alcohol-ad-spend-worldwide-medium/
MarketingCharts. (2021). Distribution of alcohol advertising spending worldwide in 2020, by medium . Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1248394/alcohol-ad-spend-worldwide-medium/
MarketingCharts. "Distribution of Alcohol Advertising Spending Worldwide in 2020, by Medium ." Statista, Statista Inc., 15 Jun 2021, https://www.statista.com/statistics/1248394/alcohol-ad-spend-worldwide-medium/
MarketingCharts, Distribution of alcohol advertising spending worldwide in 2020, by medium Statista, https://www.statista.com/statistics/1248394/alcohol-ad-spend-worldwide-medium/ (last visited December 23, 2024)
Distribution of alcohol advertising spending worldwide in 2020, by medium [Graph], MarketingCharts, June 15, 2021. [Online]. Available: https://www.statista.com/statistics/1248394/alcohol-ad-spend-worldwide-medium/
