Growth of social commerce live-sales Thailand Q1-Q2 2020

Published by Kankanit Ciba, Mar 1, 2023
According to a survey of social commerce users in Thailand in 2020, the social commerce live-sales grew by 66.78 percent in the second quarter. Live selling in Southeast Asia has gained its popularity among the consumers, increasing from nearly 13 percent in the first quarter of 2020 to 67 percent in the second quarter of the same year.

Growth rate of social commerce live-sales in Thailand from 1st quarter to 2nd quarter 2020

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Release date

October 2020

Region

Thailand

Survey time period

Q1 to Q2 2020

Number of respondents

13,000 respondents

Special properties

survey was conducted among consumers and businesses across Thailand, Vietnam, the Philippines, and Singapore

Supplementary notes

The survey was conducted among 12,000 consumers and 1,000 businesses.

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