As of 2019, around 63.4 percent of Chinese who lived in lower-tier cities and rural areas preferred to shop online. On average, China's lower-tier consumers shopping 5.8 times a month online.
Share of small cities and rural residents who prefer online and offline shopping in China in 2019
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Xinhua News Agency. (October 26, 2019). Share of small cities and rural residents who prefer online and offline shopping in China in 2019 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
Xinhua News Agency. "Share of small cities and rural residents who prefer online and offline shopping in China in 2019." Chart. October 26, 2019. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
Xinhua News Agency. (2019). Share of small cities and rural residents who prefer online and offline shopping in China in 2019. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
Xinhua News Agency. "Share of Small Cities and Rural Residents Who Prefer Online and Offline Shopping in China in 2019." Statista, Statista Inc., 26 Oct 2019, https://www.statista.com/statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
Xinhua News Agency, Share of small cities and rural residents who prefer online and offline shopping in China in 2019 Statista, https://www.statista.com/statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/ (last visited December 30, 2024)
Share of small cities and rural residents who prefer online and offline shopping in China in 2019 [Graph], Xinhua News Agency, October 26, 2019. [Online]. Available: https://www.statista.com/statistics/1248296/china-online-shopping-preference-among-lower-tier-consumers/
