According to a survey conducted in December 2020, more than 37 percent of the respondents in Japan stated too little new information or sales information about services and products as a reason for unfollowing an official company account on Twitter. At the same time, more than 31 percent of the respondents mentioned too few Twitter campaigns that they can participate in as a reason for unfollowing a corporate account.
Leading reasons for unfollowing official company accounts on Twitter in Japan as of December 2020
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Allied Architects. (January 19, 2021). Leading reasons for unfollowing official company accounts on Twitter in Japan as of December 2020 [Graph]. In Statista. Retrieved July 06, 2024, from https://www.statista.com/statistics/1247623/japan-leading-reasons-unfollowing-company-accounts-twitter/
Allied Architects. "Leading reasons for unfollowing official company accounts on Twitter in Japan as of December 2020." Chart. January 19, 2021. Statista. Accessed July 06, 2024. https://www.statista.com/statistics/1247623/japan-leading-reasons-unfollowing-company-accounts-twitter/
Allied Architects. (2021). Leading reasons for unfollowing official company accounts on Twitter in Japan as of December 2020. Statista. Statista Inc.. Accessed: July 06, 2024. https://www.statista.com/statistics/1247623/japan-leading-reasons-unfollowing-company-accounts-twitter/
Allied Architects. "Leading Reasons for Unfollowing Official Company Accounts on Twitter in Japan as of December 2020." Statista, Statista Inc., 19 Jan 2021, https://www.statista.com/statistics/1247623/japan-leading-reasons-unfollowing-company-accounts-twitter/
Allied Architects, Leading reasons for unfollowing official company accounts on Twitter in Japan as of December 2020 Statista, https://www.statista.com/statistics/1247623/japan-leading-reasons-unfollowing-company-accounts-twitter/ (last visited July 06, 2024)
Leading reasons for unfollowing official company accounts on Twitter in Japan as of December 2020 [Graph], Allied Architects, January 19, 2021. [Online]. Available: https://www.statista.com/statistics/1247623/japan-leading-reasons-unfollowing-company-accounts-twitter/