Opinion on online video advertising Japan 2020

Published by Statista Research Department, Jun 24, 2021
According to a survey conducted in December 2020, 2.4 percent of the respondents in Japan stated that they liked online video advertisements, with an additional 6.1 percent stating that they rather liked them. At the same time, close to two thirds of the respondents had a negative opinion regarding online video advertising.

Opinion regarding online video advertisements in Japan as of December 2020

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Release date

January 2021

Region

Japan

Survey time period

December 23 to 24, 2020

Number of respondents

1,000 respondents

Age group

20-69 years

Method of interview

Online Access Panel

Supplementary notes

Survey question: "How do you think about video advertisements? Please answer what applies."

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