Social media marketing market share in Japan 2023, by segment

Published by Statista Research Department, Jun 28, 2024
The social media advertising segment was estimated to account for more than 89 percent of the annual expenditure of businesses on social media marketing in Japan in 2023. It was followed by influencer marketing and support for the operation of social media accounts. The annual expenditure on social media marketing for that year was estimated at almost 1.09 trillion yen.

Distribution of annual expenditure on social media marketing in Japan in 2023, by segment

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

November 2022

Region

Japan

Survey time period

2023*

Special properties

based on annual expenditure of businesses; domestic market

Supplementary notes

*Figures represent a prospect.

100 Japanese yen equal 0.74 U.S. dollars or 0.70 euros as of December 2022.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Advertising in Peru "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Advertising in Peru

Latin American overview

6

Peruvian overview

4

Digital advertising

6

Digital formats

8

Advertising and marketing perception

5

Brand rankings

5

Outlook

4

Further related statistics

9

Further Content: You might find this interesting as well

Statistics

Topics

Social media advertising and marketing in FranceSocial media advertising and marketing worldwideCompanies and social media in ItalyInfluencer marketing in France
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.