According to brands selling on Amazon, the leading shopping event that drove highest increase in sales was Black Friday, with one-third of survey respondents choosing this event as the most influential. Following Black Friday was Prime Day, with 17 percent of brands saying their sales increased during this event.
Share of shopping events that drive the largest increase sales for Amazon sellers in the United States in 2023
Shopping events
Shares of brands seeing the biggest sales increase
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Feedvisor. (June 30, 2023). Share of shopping events that drive the largest increase sales for Amazon sellers in the United States in 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1245355/shopping-events-that-drive-most-sales-united-states-amazon/
Feedvisor. "Share of shopping events that drive the largest increase sales for Amazon sellers in the United States in 2023." Chart. June 30, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1245355/shopping-events-that-drive-most-sales-united-states-amazon/
Feedvisor. (2023). Share of shopping events that drive the largest increase sales for Amazon sellers in the United States in 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1245355/shopping-events-that-drive-most-sales-united-states-amazon/
Feedvisor. "Share of Shopping Events That Drive The Largest Increase Sales for Amazon Sellers in The United States in 2023." Statista, Statista Inc., 30 Jun 2023, https://www.statista.com/statistics/1245355/shopping-events-that-drive-most-sales-united-states-amazon/
Feedvisor, Share of shopping events that drive the largest increase sales for Amazon sellers in the United States in 2023 Statista, https://www.statista.com/statistics/1245355/shopping-events-that-drive-most-sales-united-states-amazon/ (last visited December 21, 2024)
Share of shopping events that drive the largest increase sales for Amazon sellers in the United States in 2023 [Graph], Feedvisor, June 30, 2023. [Online]. Available: https://www.statista.com/statistics/1245355/shopping-events-that-drive-most-sales-united-states-amazon/