The Disney+ and Starz apps were the SVoD services that presented the highest share of U.S. American subscribers aged 35 years and younger in the last quarter of 2020. The streaming service that displayed the strongest adoption from app users aged 66 and older was Amazon Prime Video, with 19 percent of people installing the app.
Distribution of people installing Subscription Video-on-Demand (SVoD) apps in the United States in 2020, by age
Characteristic
18-25 years
26-35 years
36-45 years
46-55 years
56-65 years
66 years and older
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InMobi. (June 16, 2021). Distribution of people installing Subscription Video-on-Demand (SVoD) apps in the United States in 2020, by age [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1245278/svod-app-installers-by-age-united-states/
InMobi. "Distribution of people installing Subscription Video-on-Demand (SVoD) apps in the United States in 2020, by age." Chart. June 16, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1245278/svod-app-installers-by-age-united-states/
InMobi. (2021). Distribution of people installing Subscription Video-on-Demand (SVoD) apps in the United States in 2020, by age. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1245278/svod-app-installers-by-age-united-states/
InMobi. "Distribution of People Installing Subscription Video-on-demand (Svod) Apps in The United States in 2020, by Age." Statista, Statista Inc., 16 Jun 2021, https://www.statista.com/statistics/1245278/svod-app-installers-by-age-united-states/
InMobi, Distribution of people installing Subscription Video-on-Demand (SVoD) apps in the United States in 2020, by age Statista, https://www.statista.com/statistics/1245278/svod-app-installers-by-age-united-states/ (last visited August 25, 2024)
Distribution of people installing Subscription Video-on-Demand (SVoD) apps in the United States in 2020, by age [Graph], InMobi, June 16, 2021. [Online]. Available: https://www.statista.com/statistics/1245278/svod-app-installers-by-age-united-states/