During Amazon Prime Day 2021, consumers in the United States are looking to expand their shopping beyond the retail giant's own platform. According to the findings of a recent survey, Amazon competitors consumers were expecting to shop from included Walmart, Target, and Kohl's. Majority of consumers who expressed an intention to shop from these retailers said they would likely shop from them in person. Best Buy was the leading retailer that the consumers were planning shop via their online channels, 32 percent of respondents opting for th Best Buy website, and another 12 percent via the retailer's mobile app.
Amazon Prime Day is a two-day shopping event organized in celebration of the retail giant Amazon's birthday. In 2021, the event will start on June 21.
Share of consumers expecting to shop from alternative retailers during Amazon Prime Day in the United States in 2021, by channel
The original question was phrased by the source as follows: "Which of these other retailer sales do you expect to shop from around the time of Amazon Prime Day? How do you prefer to purchase retail items from…?"
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InMobi. (June 16, 2021). Share of consumers expecting to shop from alternative retailers during Amazon Prime Day in the United States in 2021, by channel [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1244876/amazon-prime-day-alternative-retailers-to-shop-from-united-states/
InMobi. "Share of consumers expecting to shop from alternative retailers during Amazon Prime Day in the United States in 2021, by channel." Chart. June 16, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1244876/amazon-prime-day-alternative-retailers-to-shop-from-united-states/
InMobi. (2021). Share of consumers expecting to shop from alternative retailers during Amazon Prime Day in the United States in 2021, by channel. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1244876/amazon-prime-day-alternative-retailers-to-shop-from-united-states/
InMobi. "Share of Consumers Expecting to Shop from Alternative Retailers during Amazon Prime Day in The United States in 2021, by Channel." Statista, Statista Inc., 16 Jun 2021, https://www.statista.com/statistics/1244876/amazon-prime-day-alternative-retailers-to-shop-from-united-states/
InMobi, Share of consumers expecting to shop from alternative retailers during Amazon Prime Day in the United States in 2021, by channel Statista, https://www.statista.com/statistics/1244876/amazon-prime-day-alternative-retailers-to-shop-from-united-states/ (last visited December 22, 2024)
Share of consumers expecting to shop from alternative retailers during Amazon Prime Day in the United States in 2021, by channel [Graph], InMobi, June 16, 2021. [Online]. Available: https://www.statista.com/statistics/1244876/amazon-prime-day-alternative-retailers-to-shop-from-united-states/