Digital display advertising spending in Chile 2018-2024

Published by
J. G. Navarro,
Feb 11, 2025

In 2024, members of the Chilean Association of Media Agencies (or AAM, as abbreviated in Spanish) spent approximately 87 billion Chilean pesos on digital display advertising, up from 72.93 billion pesos a year earlier – an annual increase of almost 20 percent. In 2024, the internet's share in Chile's total ad revenues surpassed 52 percent for the first time.

Digital display advertising spending in Chile from 2018 to 2024 (in billion Chilean pesos)

CharacteristicSpending in billion Chilean pesos
2024 87
2023 72.93
2022 76.38
2021 58.94
2020 44.85
2019 39.91
2018 39.37
Showing entries 1 to 7 (7 entries in total)
Created with Highcharts 7.2.2Spending in billion Chilean pesos39.3739.3739.9139.9144.8544.8558.9458.9476.3876.3872.9372.9387872018201920202021202220232024
020406080100

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Release date

February 2025

Region

Chile

Survey time period

2018 to 2024

Special properties

based on nominal values and only among the members of the Chilean Association of Media Agencies (AAM)

Supplementary notes

Statista calculated the figures based on the source's data.
Data preceding 2024 was retrieved from earlier releases.

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