Acccording to a survey, 16 percent of the leading Italian retailers introduced a CRM system in 2020. However, business intelligence was the most important back-end tecnology, as 76 percent of surveyed retailers implemented it already before 2020. In-store monitoring was also considered essential, as 72 percent of the leading Italian retailers used technologies to monitor processes and activities in the physical stores in the past, while 10 percent of them decided to do so in 2020.
Share of top retailers implementing back-end technologies in Italy in 2019 and 2020, by type of technology
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Osservatori Digital Innovation. (February 10, 2021). Share of top retailers implementing back-end technologies in Italy in 2019 and 2020, by type of technology [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1244501/back-end-retail-technologies-implemented-in-italy/
Osservatori Digital Innovation. "Share of top retailers implementing back-end technologies in Italy in 2019 and 2020, by type of technology." Chart. February 10, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1244501/back-end-retail-technologies-implemented-in-italy/
Osservatori Digital Innovation. (2021). Share of top retailers implementing back-end technologies in Italy in 2019 and 2020, by type of technology. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1244501/back-end-retail-technologies-implemented-in-italy/
Osservatori Digital Innovation. "Share of Top Retailers Implementing Back-end Technologies in Italy in 2019 and 2020, by Type of Technology." Statista, Statista Inc., 10 Feb 2021, https://www.statista.com/statistics/1244501/back-end-retail-technologies-implemented-in-italy/
Osservatori Digital Innovation, Share of top retailers implementing back-end technologies in Italy in 2019 and 2020, by type of technology Statista, https://www.statista.com/statistics/1244501/back-end-retail-technologies-implemented-in-italy/ (last visited August 24, 2024)
Share of top retailers implementing back-end technologies in Italy in 2019 and 2020, by type of technology [Graph], Osservatori Digital Innovation, February 10, 2021. [Online]. Available: https://www.statista.com/statistics/1244501/back-end-retail-technologies-implemented-in-italy/