Traffic to Amazon by type of referring websites in US July 2019 - October 2020

Published by Daniela Coppola, Jul 14, 2023
Among the top 100 referring websites to Amazon in the United States, the majority of the traffic directed to Amazon came from news and media websites during Amazon Prime Days in 2019 and 2020. While directed traffic from both news and media websites and other sites stayed the same across the last two Amazon Prime Day events, share of traffic coming to Amazon from coupon and rebate websites saw an increase in October 2020 and reached to 16 percent, marking an increase of four percent from July 2019.

Traffic to Amazon in the United States during Prime Days in July 2019 and October 2020, by type of referring websites

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Release date

June 2021

Region

United States

Survey time period

July 2019 - October 2020

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Top 100 referrers

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