In 2023, social gaming platform Playtika reported an average revenue per daily active user (ARPDAU) of 0.81 U.S. dollars, up from 76 cents in the preceding year. The company stated an average of 8.7 million daily active users in 2022.
Average revenue per daily active user (ARPDAU) of Playtika from 2018 to 2023
(in U.S. dollars)
Characteristic
Average revenue per daily active user in U.S. dollars
According to the company: "Average Revenue per Daily Active User, (i) the total revenue in a given period, (ii) divided by the number of days in that period,(iii) divided by the average DAUs during the period."
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Playtika. (February 26, 2024). Average revenue per daily active user (ARPDAU) of Playtika from 2018 to 2023 (in U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1244382/playtika-annual-arpdau/
Playtika. "Average revenue per daily active user (ARPDAU) of Playtika from 2018 to 2023 (in U.S. dollars)." Chart. February 26, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1244382/playtika-annual-arpdau/
Playtika. (2024). Average revenue per daily active user (ARPDAU) of Playtika from 2018 to 2023 (in U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1244382/playtika-annual-arpdau/
Playtika. "Average Revenue per Daily Active User (Arpdau) of Playtika from 2018 to 2023 (in U.S. Dollars)." Statista, Statista Inc., 26 Feb 2024, https://www.statista.com/statistics/1244382/playtika-annual-arpdau/
Playtika, Average revenue per daily active user (ARPDAU) of Playtika from 2018 to 2023 (in U.S. dollars) Statista, https://www.statista.com/statistics/1244382/playtika-annual-arpdau/ (last visited August 25, 2024)
Average revenue per daily active user (ARPDAU) of Playtika from 2018 to 2023 (in U.S. dollars) [Graph], Playtika, February 26, 2024. [Online]. Available: https://www.statista.com/statistics/1244382/playtika-annual-arpdau/
