Outdoor advertising was the leading segment of out-of-home (OOH) ads by spending in Russia, at nearly 42 billion Russian rubles in 2022. It was followed by transit advertising, or placements in public transportation, whose expenditure reached four billion Russian rubles.
Spending on out-of-home (OOH) advertising in Russia in 2022, by segment
(in billion Russian rubles)
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Russian Association of Communication Agencies. (March 27, 2023). Spending on out-of-home (OOH) advertising in Russia in 2022, by segment (in billion Russian rubles) [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
Russian Association of Communication Agencies. "Spending on out-of-home (OOH) advertising in Russia in 2022, by segment (in billion Russian rubles)." Chart. March 27, 2023. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
Russian Association of Communication Agencies. (2023). Spending on out-of-home (OOH) advertising in Russia in 2022, by segment (in billion Russian rubles). Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
Russian Association of Communication Agencies. "Spending on Out-of-home (Ooh) Advertising in Russia in 2022, by Segment (in Billion Russian Rubles)." Statista, Statista Inc., 27 Mar 2023, https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
Russian Association of Communication Agencies, Spending on out-of-home (OOH) advertising in Russia in 2022, by segment (in billion Russian rubles) Statista, https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/ (last visited October 02, 2024)
Spending on out-of-home (OOH) advertising in Russia in 2022, by segment (in billion Russian rubles) [Graph], Russian Association of Communication Agencies, March 27, 2023. [Online]. Available: https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/