Outdoor advertising was the leading segment of out-of-home (OOH) ads by spending in Russia, at nearly 58 billion Russian rubles in 2023. It was followed by transit advertising, or placements in public transportation, whose expenditure reached seven billion Russian rubles.
Spending on out-of-home (OOH) advertising in Russia in 2023, by segment
(in billion Russian rubles)
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Russian Association of Communication Agencies. (March 27, 2024). Spending on out-of-home (OOH) advertising in Russia in 2023, by segment (in billion Russian rubles) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
Russian Association of Communication Agencies. "Spending on out-of-home (OOH) advertising in Russia in 2023, by segment (in billion Russian rubles)." Chart. March 27, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
Russian Association of Communication Agencies. (2024). Spending on out-of-home (OOH) advertising in Russia in 2023, by segment (in billion Russian rubles). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
Russian Association of Communication Agencies. "Spending on Out-of-home (Ooh) Advertising in Russia in 2023, by Segment (in Billion Russian Rubles)." Statista, Statista Inc., 27 Mar 2024, https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
Russian Association of Communication Agencies, Spending on out-of-home (OOH) advertising in Russia in 2023, by segment (in billion Russian rubles) Statista, https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/ (last visited December 21, 2024)
Spending on out-of-home (OOH) advertising in Russia in 2023, by segment (in billion Russian rubles) [Graph], Russian Association of Communication Agencies, March 27, 2024. [Online]. Available: https://www.statista.com/statistics/1243843/ooh-ad-spend-by-segment-russia/
