Major goals for dieting among women in Japan 2021

Published by C. Diep, Jan 10, 2022
The leading reason to go on a diet among Japanese women was to become skinnier as revealed in a survey conducted in July 2021. While 22.7 percent of respondents were aiming to become slimmer through dieting, only three percent named maintaining the status quo as a dieting goal.

Leading goals for dieting among women in Japan as of July 2021

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Source

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Release date

August 2021

Region

Japan

Survey time period

July 9 to 26, 2021

Number of respondents

1,269 respondents

Age group

20-59 years

Special properties

only one answer allowed

Method of interview

Online survey

Supplementary notes

Original question: "Please choose the goal you want to achieve through dieting."
Figures may not add up to 100 percent due to rounding by the source.

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