According to a June 2021 survey of smartphone users in the United States, 42 percent of respondents changed their in-app settings when faced with too many push notifications. Roughly four in ten users reporting turning off all the notifications for the app in the same situation, while less than one in ten reported deleting the app from their mobile devices altogether when faced by the same situation.
Reactions of smartphone users in the United States when receiving too many push notifications from mobile apps as of June 2021
Characteristic
Share of respondents
Change the settings of some notifications for the app
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (June 5, 2021). Reactions of smartphone users in the United States when receiving too many push notifications from mobile apps as of June 2021 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1242709/us-too-many-push-notifications-users-reaction/
eMarketer. "Reactions of smartphone users in the United States when receiving too many push notifications from mobile apps as of June 2021." Chart. June 5, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1242709/us-too-many-push-notifications-users-reaction/
eMarketer. (2021). Reactions of smartphone users in the United States when receiving too many push notifications from mobile apps as of June 2021. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1242709/us-too-many-push-notifications-users-reaction/
eMarketer. "Reactions of Smartphone Users in The United States When Receiving Too Many Push Notifications from Mobile Apps as of June 2021." Statista, Statista Inc., 5 Jun 2021, https://www.statista.com/statistics/1242709/us-too-many-push-notifications-users-reaction/
eMarketer, Reactions of smartphone users in the United States when receiving too many push notifications from mobile apps as of June 2021 Statista, https://www.statista.com/statistics/1242709/us-too-many-push-notifications-users-reaction/ (last visited November 21, 2024)
Reactions of smartphone users in the United States when receiving too many push notifications from mobile apps as of June 2021 [Graph], eMarketer, June 5, 2021. [Online]. Available: https://www.statista.com/statistics/1242709/us-too-many-push-notifications-users-reaction/
