More than 90 percent of surveyed advertisers in Russia stated that radio advertising was suitable for launching an advertising campaign efficiently, according to a survey from 2021. Furthermore, over three quarters of respondents named achieving a high audience reach one of characteristics of radio advertising.
To what extent is radio suitable for the following purposes?
Characteristic
This is one of radio's features
This is not one of radio's features
Difficult to answer
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Russian Association of Communication Agencies. (April 5, 2021). To what extent is radio suitable for the following purposes? [Graph]. In Statista. Retrieved July 05, 2024, from https://www.statista.com/statistics/1242324/key-features-of-radio-advertising-russia/
Russian Association of Communication Agencies. "To what extent is radio suitable for the following purposes?." Chart. April 5, 2021. Statista. Accessed July 05, 2024. https://www.statista.com/statistics/1242324/key-features-of-radio-advertising-russia/
Russian Association of Communication Agencies. (2021). To what extent is radio suitable for the following purposes?. Statista. Statista Inc.. Accessed: July 05, 2024. https://www.statista.com/statistics/1242324/key-features-of-radio-advertising-russia/
Russian Association of Communication Agencies. "To What Extent Is Radio Suitable for The following Purposes?." Statista, Statista Inc., 5 Apr 2021, https://www.statista.com/statistics/1242324/key-features-of-radio-advertising-russia/
Russian Association of Communication Agencies, To what extent is radio suitable for the following purposes? Statista, https://www.statista.com/statistics/1242324/key-features-of-radio-advertising-russia/ (last visited July 05, 2024)
To what extent is radio suitable for the following purposes? [Graph], Russian Association of Communication Agencies, April 5, 2021. [Online]. Available: https://www.statista.com/statistics/1242324/key-features-of-radio-advertising-russia/