The share of digital out-of-home (DOOH) advertising in the total outdoor ad spend in Russia exceeded 44 percent in 2022. The figures saw a steady increase over the observed period. Compared to 2021, the OOH market in Russia increased by six percent percent in 2022.
Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2017 to 2022
Characteristic
Share of DOOH in OOH revenue
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Outdoor Media Russia. (April 3, 2023). Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2017 to 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/
Outdoor Media Russia. "Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2017 to 2022." Chart. April 3, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/
Outdoor Media Russia. (2023). Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2017 to 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/
Outdoor Media Russia. "Share of Digital Out-of-home (Dooh) Advertising in The Total Out-of-home (Ooh) Advertising Revenue in Russia from 2017 to 2022." Statista, Statista Inc., 3 Apr 2023, https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/
Outdoor Media Russia, Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2017 to 2022 Statista, https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/ (last visited July 22, 2024)
Share of digital out-of-home (DOOH) advertising in the total out-of-home (OOH) advertising revenue in Russia from 2017 to 2022 [Graph], Outdoor Media Russia, April 3, 2023. [Online]. Available: https://www.statista.com/statistics/1241294/dooh-share-in-ooh-ad-revenue-russia/