According to a survey conducted in August 2020 on beauty and skincare market in China, department store was the most frequently used offline channel when buying cosmetic products, with 43 percent of the respondents stated so. Brand collection stores and supermarkets were another two popular offline sources among Chinese consumers.
Leading offline channels used by Chinese consumers to purchase cosmetic and skincare products as of August 2020
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
jrj.com. (December 16, 2020). Leading offline channels used by Chinese consumers to purchase cosmetic and skincare products as of August 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1240440/china-major-offline-channels-to-buy-beauty-products/
jrj.com. "Leading offline channels used by Chinese consumers to purchase cosmetic and skincare products as of August 2020." Chart. December 16, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1240440/china-major-offline-channels-to-buy-beauty-products/
jrj.com. (2020). Leading offline channels used by Chinese consumers to purchase cosmetic and skincare products as of August 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1240440/china-major-offline-channels-to-buy-beauty-products/
jrj.com. "Leading Offline Channels Used by Chinese Consumers to Purchase Cosmetic and Skincare Products as of August 2020." Statista, Statista Inc., 16 Dec 2020, https://www.statista.com/statistics/1240440/china-major-offline-channels-to-buy-beauty-products/
jrj.com, Leading offline channels used by Chinese consumers to purchase cosmetic and skincare products as of August 2020 Statista, https://www.statista.com/statistics/1240440/china-major-offline-channels-to-buy-beauty-products/ (last visited December 22, 2024)
Leading offline channels used by Chinese consumers to purchase cosmetic and skincare products as of August 2020 [Graph], jrj.com, December 16, 2020. [Online]. Available: https://www.statista.com/statistics/1240440/china-major-offline-channels-to-buy-beauty-products/