According to a survey held in the United States in 2020, 54 percent of Boomers said that they did not plan to cut back on spending on their cable or streaming subscriptions after the COVID-19 pandemic. Boomers were therefore the least likely to say that they would reduce their spending. whereas 14 percent of Gen Xers said that they intended to cut back on spending by between 101 and 200 U.S. dollars.
Plans to cut back on spending on streaming or cable subscriptions post-COVID among consumers in the United States as of March 2020, by generation
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Antenna. (May 21, 2021). Plans to cut back on spending on streaming or cable subscriptions post-COVID among consumers in the United States as of March 2020, by generation [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1240109/spending-cut-backs-tv-subscriptions-post-covid-us/
Antenna. "Plans to cut back on spending on streaming or cable subscriptions post-COVID among consumers in the United States as of March 2020, by generation." Chart. May 21, 2021. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1240109/spending-cut-backs-tv-subscriptions-post-covid-us/
Antenna. (2021). Plans to cut back on spending on streaming or cable subscriptions post-COVID among consumers in the United States as of March 2020, by generation. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1240109/spending-cut-backs-tv-subscriptions-post-covid-us/
Antenna. "Plans to Cut Back on Spending on Streaming or Cable Subscriptions Post-covid among Consumers in The United States as of March 2020, by Generation." Statista, Statista Inc., 21 May 2021, https://www.statista.com/statistics/1240109/spending-cut-backs-tv-subscriptions-post-covid-us/
Antenna, Plans to cut back on spending on streaming or cable subscriptions post-COVID among consumers in the United States as of March 2020, by generation Statista, https://www.statista.com/statistics/1240109/spending-cut-backs-tv-subscriptions-post-covid-us/ (last visited January 09, 2025)
Plans to cut back on spending on streaming or cable subscriptions post-COVID among consumers in the United States as of March 2020, by generation [Graph], Antenna, May 21, 2021. [Online]. Available: https://www.statista.com/statistics/1240109/spending-cut-backs-tv-subscriptions-post-covid-us/